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Mentor Based

Personal Branding & Client Relationship Management for Lawyers

Building a Distinguished Legal Persona and Lasting Client Connections

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Early access to the e-LMS platform is included

  • Mode: Online/ e-LMS
  • Type: Mentor Based
  • Level: Moderate
  • Duration: 3 Weeks

About This Course

The Personal Branding & Client Relationship Management for Lawyers program focuses on helping legal professionals differentiate themselves in a competitive industry while fostering trust and loyalty among clients. Participants will learn techniques to create a compelling personal brand, improve client engagement, and leverage modern tools for effective communication and relationship management. The program emphasizes actionable strategies tailored to the legal sector.

Aim

To empower legal professionals with strategies to establish a strong personal brand and cultivate enduring relationships with clients to enhance professional success.

 

Program Objectives

  • To help participants create a unique and compelling personal brand.
  • To train participants in building and sustaining strong client relationships.
  • To provide practical tools for effective communication and client engagement.
  • To address ethical challenges in branding and client management for lawyers.
  • To prepare participants for leadership roles in client-focused legal practices.

Program Structure

Week 1: Brand Identity & Market Positioning

  • Session 1: Defining Your Professional Brand
  • Session 2: Effective Networking in the Legal Community
  • Session 3: Digital Footprint & Online Presence

Week 2: Client Acquisition & Retention

  • Session 1: Communicating Value to Prospective Clients
  • Session 2: Effective Client Meetings & Consultations
  • Session 3: Retainer Models & Fee Negotiations

Week 3: Long-Term Reputation Building

  • Session 1: Client Feedback & Relationship Management
  • Session 2: Thought Leadership (Articles, Speaking Engagements)
  • Session 3: Ethical Standards & Trust-Building

Who Should Enrol?

  • Legal professionals, attorneys, and paralegals
  • Law firm partners and associates
  • Solo practitioners and legal entrepreneurs
  • Students and researchers in legal studies

Program Outcomes

  • Mastery of personal branding strategies tailored for the legal profession
  • Improved client communication and relationship management skills
  • Practical tools for creating a professional image and enhancing visibility
  • Ethical approaches to client engagement and professional branding
  • Readiness to adapt to emerging trends in client management and digital branding

Fee Structure

Discounted: ₹8499 | $112

We accept 20+ global currencies. View list →

What You’ll Gain

  • Full access to e-LMS
  • Real-world dry lab projects
  • One-on-one project guidance
  • Publication opportunity
  • Self-assessment & final exam
  • e-Certificate & e-Marksheet

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